Innovating automotive business by selling mobility: Service systems knowledge to foster sustainable production and consumption patterns policies

Resumo

This article focus on the area of the efficient resource utilisation within the automotive industry through the dematerialization concept and a service-based strategy. In this context, an innovative approach is presented where dematerialization at the automotive industry is achieved by changing the way automotive business is worked out to a model where mobility is provided. This circumstance will lead the automotive industry to a position of a service provider rather than a product seller. The goal of the dematerialization concept is to substantially reduce the overall material flows in the economy. In the context of dematerialization, this service-based strategy will change automotive user’s need fulfilment in such way that material flows and energy flow of this need fulfilment decreases significantly, and therefore its environmental loads.