THE USE OF SIMULTANEOUS ENGINEERING METHODOLOGY INTEGRATED TO PROJECT MANAGEMENT AS A WAY OF ACHIEVING THE OBJECTIVES OF CORPORATE STRATEGIES

Authors

DOI:

https://doi.org/10.69609/1516-2893.2024.v30.n2.a3875

Keywords:

Simultaneos Engineering, Project Management, New Product Development, New Product Development Process

Abstract

The speed of transformation of the world market combined with the fierce competitiveness arising from the desire for new products and new technologies has resulted in the growing demand for the search for knowledge about the expectations of the market in which organizations operate to face the problem of introducing new products, faster than competitors, without increasing costs and guaranteeing the desired quality.

In this context, the insertion of a new product becomes an important point in the organizational strategy for facing competition, with life cycle management understanding the ideal point to start the development process of a new product, becoming the determining factor in the survival of organizations.

The present work aims to use the simultaneous engineering methodology integrated into the new product development process, supporting corporate strategies to face competition, by reducing cycles and costs and increasing project quality.

Author Biography

Arcione Ferreira Viagi, Universidade de Taubaté

PhD in Sciences, studies concentration in Aeronautical and Mechanical Engineering.

References

ANDERSON, D. M., Design for Manufacturability & Concurrent Engineering: How to Design for low cost, Design in high quality, Design for lean manufacture, and Design quickly for fast production. Cambria, California, EUA; CIM Press, 2004.

ARMSTRONG, G., KOTLER, P., Princípios de Marketing. 9.Ed. São Paulo: Pearson, 2003.

CLELAND, D. I., Project management: strategic design and implementation. 2. ed. McGraw-Hill, 1994.

KERZNER, H., Project Management Metrics, KPIs, and Dashboards. New York, editora International Institute for Learning Inc, 2013.

MILLWARD, H., LEWIS, A., Barriers to successful new product development within small manufacturing companies. Journal of Small Business and Enterprise Development, 12(3), 379-394. http://dx.doi.org/10.1108/14626000510612295, 2005.

PACKENDORFF, J. Inquiring into the temporary organization: new directions for Project management research. Scandinavian Journal of Management, v. 11, n. 4, 1995.

ROZENFELD, H.; FORCELLINI, F. A..; AMARAL, D. C.; TOLEDO, J. C.; SILVA, S. L.; ALLIPRANDINI, D. H.; SCALICE R. K. Gestão de desenvolvimento de produtos: Uma referência para melhoria de processo. São Paulo: Saraiva, 2006.

TAKAHASHI, S., & TAKAHASHI, V. P. Gestão de inovação de produtos: estratégia, processo, organiz. e conhec. RJ: Campus, 2007.

TRYGG, L., Simultaneous Engineering: A Movement or an Activity of the Few? Procs of the Int’l Product Development Management Conf. on New Approaches to Development &

Engineering, Brussels, 18-19 May, EIASM, Brussels, 1992.

Downloads

Published

2024-11-05

Issue

Vol. 30 No. 2 (2024)

Section

Technical reports

License

Copyright (c) 2024 Wagner Ricardo Maggian, Arcione Ferreira Viagi

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.

A submissão de originais para este periódico implica na transferência, pelos autores, dos direitos de publicação impressa e digital. Os direitos autorais para os artigos publicados são do autor, com direitos do periódico sobre a primeira publicação. Os autores somente poderão utilizar os mesmos resultados em outras publicações indicando claramente este periódico como o meio da publicação original.